Our icons concisely communicate the ways we think and work. We build these motifs from our toolkit of core and extended shapes.
We often create small families of icons that are shown together (eg ‘our philosophy’ or ‘our ecosystem’). We ensure the individual icons within these families are built and displayed at a consistent scale.
We can transition between individual icons using dynamic animation.
Signature icons
Captivate
Empathise
Action
Philosophy icons
Invent
Resonate
Challenge
Synthesise
Ecosystem icons
Experience
Curation
Strategy